---
name: "media-list-research"
description: "Build a reporter list from recent coverage, with the fit and a source link for each name."
triggers: ["media list", "find journalists", "reporter research", "who covers this", "press contacts"]
version: "1"
---
# Media list research
Use this before pitching, so each pitch goes to someone who covers the subject.
## Define the beat
Agree the story angle, the readers it suits, the regions and languages, the
kinds of outlet (trade, local, national, newsletter, podcast), and how many
names are needed. Ask for any reporters the company already knows or must
avoid.
## Research and record
Search for recent coverage of the subject, ideally from the last six months.
For each reporter record:
- name, outlet, and role;
- one or two recent pieces, with links and dates;
- the fit, in one line;
- where a public contact route is listed, with its source;
- any stated pitching preferences.
Skip anyone whose only link to the subject is older than a year, and say how
many were skipped.
## Ranked list
Rank names as **strong fit**, **possible**, or **weak**, with the reason. Flag
contact details that could not be checked.
Never invent a reporter, a past article, an email address, or a sign of
interest. Do not contact anyone on the list or add names to a mailing tool;
the user approves every pitch before it goes out.